“Why Adults Can’t Get Enough of Coloring Books” – Daily Worth

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And there’s a real, scientific reason Rizzo experienced such benefits from coloring. “The creative process engages several areas of the mind that can trigger the release of endorphins, which produce positive feelings,” Dr. Ben Michaelis, PhD, evolutionary clinical psychologist and author of Your Next Big Thing, tells me. And, “there is evidence that the repetitive action of coloring has a calming effect on the [brain’s] amygdala, which processes emotions and stress. The beauty of coloring is that it can induce a meditative state, which means that the more you do it (within reason), the better it is for you.”

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